When it comes to air travel, we know you have no choice.But thanks for choosing Air Penguin. (c) Madagascar 2, Escape from Africa Why do people board airplanes and fly somewhere? Do they do it for pleasure? Do they enjoy flying so much that they just want to take a ride? Continue Reading
Parasitic SEO
There is a company “A.” It has a key business “AA.” For this, it purchases equipment, maintains offices, staff, ISO-9000 certification, and more. The company considers itself the trendiest in the “AA” industry. I don’t use direct names because they have very “talented” management that simply fires people for any Continue Reading
Downtime
Imagine the “New Year lull.” Business activity is at a minimum. Sales have dropped. Even the traffic jams on the streets are not as bothersome. At the same time, this means that during this period, every company, every firm could be working and producing their products in greater quantities than Continue Reading
The deal is already closed.
There is often an opinion that there is sales that needs selling, and there is sales that needs marketing. In other words, there are situations where the seller pushes towards the client, and there are situations where the client is lured to where the seller is. A typical example Continue Reading
Wasps and pioneers
When I was a camp counselor, there was a joke among us that everything about being a counselor was great. There were just two things that got in the way: wasps and pioneers. Everyone understood the essence of this joke, as they all knew that without pioneers, there wouldn’t be Continue Reading
Marketing vanity
Yesterday, I was walking down the street. I wasn’t in a hurry when someone approached me for a survey. They said it would take 25 minutes and they would give me 40 hryvnias as compensation. The questionnaire was about beer. I had the time, and I’m interested in marketing stuff. Continue Reading
Clever marketing
Quote. Original: http://poxe.ru/interesting/1166344165-xitryj-marketing.html Clever marketing: how well-known brands discovered the true reasons behind consumer purchases through trial and error, and managed to persuade their customers to buy even more. The reasons for purchasing are a closely guarded advertising secret. Despite the fact that both advertisers and agencies analyze motivations and Continue Reading
Marketing vs. Sales
Here. тут. For entertainment, we are told about “magical marketing techniques,” “insights,” or rather, revelations. They say that these discoveries are kept secret behind seven seals. For example, marketers were surprised to find that people buy non-stick cookware not to save on oil, but because it is easy to clean. Continue Reading