Every social revolution has been triggered by changes in the productive forces. It’s not just about the emergence of a new class of wealthy individuals; rather, scientific and technological progress allowed food to be produced with fewer and fewer hands. This meant that society could afford to support, first, classes Continue Reading
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Inter-Net! Why was a nationwide computer network not created in the Soviet Union?
Published in the journal: “Inviolable Reserve” 2011, No. 1(75) Vyacheslav GerovichVyacheslav Alexandrovich Gerovich (b. 1963) is a historian of science and a lecturer at the Massachusetts Institute of Technology (Boston, USA). He previously worked at the Institute for the History of Science and Technology of the Russian Academy of Sciences. Continue Reading
Seer. Using games to glimpse the future.
Article from New Scientist , which I have for you translated Текст для перевода: .. MY HOROSCOPE for this week claims that now is the perfect time for me to move or, at the very least, to get organized. I know it’s pointless, but that won’t stop me from dreaming Continue Reading
The myth we live with
There is a very persistent myth, deeply ingrained in our subconscious, that a change in the social order occurs solely through revolutionary means. Moreover, the transition is often imagined like this: “some masses” decided to move to a different social structure, while other “some masses” opposed them, and after a Continue Reading
Use restrictions.
I don’t have enough time/money/people/experience. Stop whining. Less is more. Limitations are advantages, not problems. Limited resources force you to get things done with what you have. You don’t have room for unnecessary expenses, and that includes your creativity. We all know that inmates can make weapons out of a Continue Reading
Custom tailoring, not mass production.
If your business is successful, people will try to copy what you do. It’s just a law of life. However, there is a great way to protect yourself from copycats: Makeсебя.Make your product or service unique by incorporating your distinctive way of thinking into what you sell. Create a custom Continue Reading
Sales in a Flat World
At the request ofI was asked to talk about the specifics of sales in online stores, but the topic is actually much broader. Right now, we are dealing with a flattening of the world, where every consumer can access a vast number of suppliers at once. In such a world, Continue Reading
Client search
I’ll start with a paradoxical statement. The problem of finding clients doesn’t actually exist. The real issue is the low quality of handling potential clients. If the quality of processing leads is low, then to achieve good sales figures—meaning those that are acceptable for the survival of the business—you need Continue Reading
Flexibility versus strength
Before you go straight to the client, trying to persuade them, conduct demonstrations, build arguments, and outshine competitors who have long dominated the market and accustomed clients to them, first watch the cartoon “Little Racoon.” After that, watch “Kung Fu Panda” (there’s a reason my avatars are from there). Find Continue Reading
Let me see if I can get him worked up.
There is a myth that a salesperson should always be able to find common ground with everyone, handle objections, agree, and leave a pleasant impression after every interaction. There are also people who enjoy making faces at the guards by the Eternal Flame and then telling those guards that they Continue Reading